1st Edition

Health Translation and Media Communication
A Corpus Study of the Media Communication of Translated Health Knowledge

By

Meng Ji





ISBN 9780367887018
Published December 12, 2019 by Routledge
96 Pages

USD $21.95

Prices & shipping based on shipping country


Preview

Book Description

Cross-sectoral interaction and cooperation in the communication of nutritional health risks represents a strategic research area among national governments and international health authorities. The key research question this book addresses is whether and how different industrial sectors interact with each other in the communication and industrial utilisation of health research findings. Through the introduction and exploration of large-scale industry news and digital media resources, this book systematically analyses a range of digital news genres and identifies new and growing trends of inter-sectoral interaction around the communication of nutritional health in the Chinese language at both international and national levels. This book argues that cross-sectoral interaction can be explored to identify areas that require policy intervention to increase the efficiency and effectiveness of current health communication and promotion. Inter-sectoral interaction can also provide incentives to develop new social programmes and business models to innovate and transform traditional industrial sectors.

Table of Contents

1. Study of Inter-Sectoral Interaction Using Digital Language Corpora



2. Exploring the Latent Structure of Inter-Sectoral Communication of Nutritional Health in Chinese



3. Patterns of Inter-Sectoral Communication of Nutritional Health in China



4. Conclusion

...
View More

Author(s)

Biography

Meng Ji is Associate Professor at the School of Languages and Cultures at The University of Sydney.